Insights

Playbooks for consistent 5★ reviews

Practical guides to spark high-intent feedback, recover less-than-perfect experiences, and grow trust at scale.

August 2025

Scripts that turn service moments into ⭐⭐⭐⭐⭐ reviews

Use these proven prompts for in-person, text, and email follow-ups that feel human and convert.

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July 2025

QR design principles that actually drive scans

Placement, incentive framing, and artwork guidelines for high-intent customer journeys.

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June 2025

The service recovery ladder for 3★ experiences

How to triage, respond, and turn critical feedback into advocates in under 24 hours.

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